
Welcome
I & A Digital - Education Marketing Agency
We market. You educate. We grow together.


Why Choose I & A?
I&A Digital - Marketing for Institutions That Shape the Future.
Education - Niched Expertise
Strategic Brand Storytelling
Trust-Centric Brand Positioning
Our Mission
We help institutions that shape futures grow through trust, storytelling, and strategic visibility - not noise.

Explore Our Services
Digital Marketing Services
Designed for institutions that want consistent visibility, inquiries, and authority over time.
Our 3-Step Digital Marketing Process
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Step 1:
Discovery & Strategy
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Deep dive into your institution, values, and goals
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Audience mapping (parents, students, professionals, decision-makers)
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Competitive & market analysis
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Clear KPIs: leads, walk-ins, applications, enrollments
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Step 2:
Build & Launch
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Content calendars and ad funnel design
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Website/landing page optimization
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Lead magnets, inquiry forms, and automation setup
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Ad creatives aligned with credibility and compliance
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Step 3:
Scale & Optimise
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Performance tracking and monthly insights
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Funnel optimization for better conversion rates
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Content authority building (case studies, testimonials, expert-led posts)
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Continuous refinement based on data
Special Launch Services
Built for new openings, expansions, rebrands, and high-stakes launches.
Our 3-Step Launch Framework
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Step 1:
Foundation & Positioning
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Market and locality research
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Clear differentiation & launch narrative
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Pricing, offers, and admissions strategy alignment
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Brand assets, messaging, and launch roadmap
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Step 2:
Pre-Launch + Launch Execution
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Teaser campaigns (digital & on-ground if needed)
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Performance ads focused on immediate inquiries
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Influencer, partner, or community collaborations (where relevant)
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Walk-in, counseling, or admission event marketing
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Step 3:
Post-Launch Growth & Stability
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Retargeting and follow-up funnels
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Testimonial & social proof deployment
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Community-building content
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Transition into long-term digital marketing systems


